A few years ago, standard SEO techniques such as on-page keyword densities and link-building programs were very effective in helping small business websites improve their rankings in the search results. Today, however, optimizing your website using only standard techniques is just not enough – the search engines now evaluate a multitude of additional factors to
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As you already know by now, your customers are using social networking sites like Facebook, Twitter, and LinkedIn in record numbers. So if you aren’t up and running with a well-managed social marketing program by now, you may want to hurry up, because the “next big thing” – Mobile – is already here and being
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One way to build your business and generate new sales is to get more traffic flowing to your website. Whatever your site was designed to do (e.g., generate leads, convert customers, sell products, establish expertise, etc.), you must have a steady stream of visitors to your site, who can then follow your calls-to-action. (You do
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