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	<title>Five Sparrows Marketing Blog</title>
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	<description>Marketing Articles, Tips, &#38; Ideas for Small Business</description>
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		<title>What Happened to Your Website?</title>
		<description><![CDATA[If your small business website was built a few years ago, you may be surprised to hear that it may soon be obsolete (if it&#8217;s not already).  Big changes in digital marketing have affected how users access and use the web today, and new technologies have made many old-school websites inaccessible, unreadable, or completely unusable<a href="http://fivesparrows.com/blog/2012/01/18/what-happened-to-your-website/"> <br /><br /> (Read More...)</a>]]></description>
		<link>http://fivesparrows.com/blog/2012/01/18/what-happened-to-your-website/</link>
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		<title>5 Tips to Boost Web Conversion Rates</title>
		<description><![CDATA[If you&#8217;re like many small businesses, you want to squeeze every last drop of value out of your website and online marketing activities.  But do you know which initiatives are worth your time and money?  Do you know the mistakes to avoid? Here are five tips to help you focus on where to put your<a href="http://fivesparrows.com/blog/2012/01/13/5-tips-to-boost-web-conversion-rates/"> <br /><br /> (Read More...)</a>]]></description>
		<link>http://fivesparrows.com/blog/2012/01/13/5-tips-to-boost-web-conversion-rates/</link>
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		<title>Tip of the Month: &#8220;Google Plus Your World&#8221; Has Arrived</title>
		<description><![CDATA[In case you haven&#8217;t heard yet, last week Google announced a big change to its search algorithm, called &#8220;Google Plus Your World.&#8221;  Basically, Your World combines social search (introduced in 2007) with personalized search (introduced in 2009) into a single algorithm that also includes relevant Google+ results.  Google+ was designed to be the overriding glue<a href="http://fivesparrows.com/blog/2012/01/10/tip-of-the-month-google-plus-your-world-has-arrived/"> <br /><br /> (Read More...)</a>]]></description>
		<link>http://fivesparrows.com/blog/2012/01/10/tip-of-the-month-google-plus-your-world-has-arrived/</link>
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		<title>Tip of the Month: Quick Keyword Check</title>
		<description><![CDATA[Ever notice that as you start typing a search term into Google or Bing, it starts &#8220;guessing&#8221; what you are typing?  That&#8217;s the auto-complete feature, and the terms it displays are often related search phrases and keywords that other people have used when searching.  You can use this feature to check your existing keywords to<a href="http://fivesparrows.com/blog/2011/12/09/tip-of-the-month-quick-keyword-check/"> <br /><br /> (Read More...)</a>]]></description>
		<link>http://fivesparrows.com/blog/2011/12/09/tip-of-the-month-quick-keyword-check/</link>
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		<title>5 Marketing Take-Aways from 2011</title>
		<description><![CDATA[Yes, it&#8217;s that time of year; when marketing experts begin compiling their &#8220;best-of&#8221; lists for the events, tips, lessons, developments, and/or advice gathered from the past year.   And for small businesses, the year brought some very big changes that have already affected the way in which companies must now position themselves in order to stay<a href="http://fivesparrows.com/blog/2011/12/08/5-marketing-take-aways-from-2011/"> <br /><br /> (Read More...)</a>]]></description>
		<link>http://fivesparrows.com/blog/2011/12/08/5-marketing-take-aways-from-2011/</link>
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