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Google’s Farmer Update: Why Great Web Content Matters

By now you’ve probably heard of Google’s latest update to its search algorithm (referred to as the “Farmer” update or the “Panda” update) that was intended to knock low-quality “content farms” out of the top search rankings. Apparently, the update was successful in removing a number of annoying, low-quality content farm websites from popping up

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Suddenly, Looks Matter – Google’s Instant Preview

If you are a Google user, you have probably noticed the latest new feature from Google called Instant Previews. After performing a search, users can mouse-over a small icon beside each listing on the search results page, and a mini-version of the web page pops up beside the link. The previews also display highlighted areas

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How to Avoid Google’s Page Speed Penalty

Last week, Google made an announcement that could once again shake up a lot of small business websites. According to an article from WebProNews, there is an internal organization within Google called the “Make the Web Faster” initiative, and this group’s quest is to reduce the time it takes a web page to load. Last

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What Is Google Saying About Your Business?

Most people agree that Google is one of the most important and influential companies on the internet today. From its market-leading search engine to its set of free web services like Gmail and Google Analytics, Google makes its presence known to millions of web users everyday. So with this kind of influence and reach, it

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5 SEO Myths Busted

Want your website to be listed higher in the search engine ranking results? Unless your site is already sitting in the number one spot, I’m sure the answer is yes – who wouldn’t want that? But Search Engine Optimization (SEO) is a complicated process, and there is so much mis-information and bad advice floating around,

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