<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>Five Sparrows Marketing Blog &#187; &#187; Search Engine Optimization</title>
	<atom:link href="http://fivesparrows.com/blog/category/search-engine-optimization/feed/" rel="self" type="application/rss+xml" />
	<link>http://fivesparrows.com/blog</link>
	<description>Marketing Articles, Tips, &#38; Ideas for Small Business</description>
	<lastBuildDate>Tue, 24 Jan 2012 18:58:54 +0000</lastBuildDate>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.org/?v=3.2.1</generator>
		<item>
		<title>5 Marketing Take-Aways from 2011</title>
		<link>http://fivesparrows.com/blog/2011/12/08/5-marketing-take-aways-from-2011/</link>
		<comments>http://fivesparrows.com/blog/2011/12/08/5-marketing-take-aways-from-2011/#comments</comments>
		<pubDate>Thu, 08 Dec 2011 20:07:15 +0000</pubDate>
		<dc:creator>Lauren Hobson</dc:creator>
				<category><![CDATA[Marketing & Advertising]]></category>
		<category><![CDATA[Mobile Web & Tech]]></category>
		<category><![CDATA[New & Emerging Technologies]]></category>
		<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[mobile]]></category>
		<category><![CDATA[online marketing]]></category>
		<category><![CDATA[search engine rankings]]></category>
		<category><![CDATA[seo]]></category>
		<category><![CDATA[tips]]></category>
		<category><![CDATA[web development]]></category>

		<guid isPermaLink="false">http://fivesparrows.com/blog/?p=526</guid>
		<description><![CDATA[Yes, it&#8217;s that time of year; when marketing experts begin compiling their &#8220;best-of&#8221; lists for the events, tips, lessons, developments, and/or advice gathered from the past year.   And for small businesses, the year brought some very big changes that have already affected the way in which companies must now position themselves in order to stay<a href="http://fivesparrows.com/blog/2011/12/08/5-marketing-take-aways-from-2011/"> <br /><br /> (Read More...)</a>]]></description>
		<wfw:commentRss>http://fivesparrows.com/blog/2011/12/08/5-marketing-take-aways-from-2011/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>When Google &#8220;Speaks&#8221; Do You Listen?</title>
		<link>http://fivesparrows.com/blog/2011/12/06/when-google-speaks-do-you-listen/</link>
		<comments>http://fivesparrows.com/blog/2011/12/06/when-google-speaks-do-you-listen/#comments</comments>
		<pubDate>Tue, 06 Dec 2011 20:28:00 +0000</pubDate>
		<dc:creator>Lauren Hobson</dc:creator>
				<category><![CDATA[Marketing & Advertising]]></category>
		<category><![CDATA[New & Emerging Technologies]]></category>
		<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[online marketing]]></category>
		<category><![CDATA[technology]]></category>
		<category><![CDATA[tips]]></category>

		<guid isPermaLink="false">http://fivesparrows.com/blog/?p=535</guid>
		<description><![CDATA[It&#8217;s no secret that Google is a dominant player in the online world with its top-performing search engine and collection of free products including Google Analytics, Adwords, Gmail, Android, Google Maps, YouTube, and now Google+, Google&#8217;s new social network introduced in July 2011.  Google is everywhere, and as a small business you should know how<a href="http://fivesparrows.com/blog/2011/12/06/when-google-speaks-do-you-listen/"> <br /><br /> (Read More...)</a>]]></description>
		<wfw:commentRss>http://fivesparrows.com/blog/2011/12/06/when-google-speaks-do-you-listen/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Is Google&#8217;s Latest Update Bad News for Your Business?</title>
		<link>http://fivesparrows.com/blog/2011/11/15/is-googles-latest-update-bad-news-for-your-business/</link>
		<comments>http://fivesparrows.com/blog/2011/11/15/is-googles-latest-update-bad-news-for-your-business/#comments</comments>
		<pubDate>Tue, 15 Nov 2011 17:52:11 +0000</pubDate>
		<dc:creator>Lauren Hobson</dc:creator>
				<category><![CDATA[Marketing & Advertising]]></category>
		<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[Web Site Tips]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[news]]></category>
		<category><![CDATA[search engine rankings]]></category>
		<category><![CDATA[seo]]></category>
		<category><![CDATA[web development]]></category>
		<category><![CDATA[website]]></category>

		<guid isPermaLink="false">http://fivesparrows.com/blog/?p=506</guid>
		<description><![CDATA[Blogs. Facebook. LinkedIn. Twitter. YouTube. The list goes on when talking about marketing your small business online.  However, there&#8217;s little doubt that of all the online channels, Google is still arguably the biggest.  With its suite of products like Adwords, Gmail, Chrome, YouTube, and Google+ (among others), Google&#8217;s footprint on the web is huge.  So<a href="http://fivesparrows.com/blog/2011/11/15/is-googles-latest-update-bad-news-for-your-business/"> <br /><br /> (Read More...)</a>]]></description>
		<wfw:commentRss>http://fivesparrows.com/blog/2011/11/15/is-googles-latest-update-bad-news-for-your-business/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Beyond Your Website: 5 Ways to Improve Search Rankings</title>
		<link>http://fivesparrows.com/blog/2011/09/23/beyond-your-website-5-ways-to-improve-search-rankings/</link>
		<comments>http://fivesparrows.com/blog/2011/09/23/beyond-your-website-5-ways-to-improve-search-rankings/#comments</comments>
		<pubDate>Fri, 23 Sep 2011 16:37:30 +0000</pubDate>
		<dc:creator>Lauren Hobson</dc:creator>
				<category><![CDATA[Marketing & Advertising]]></category>
		<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[blog]]></category>
		<category><![CDATA[content]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[online marketing]]></category>
		<category><![CDATA[press release]]></category>
		<category><![CDATA[search engine rankings]]></category>
		<category><![CDATA[seo]]></category>
		<category><![CDATA[social]]></category>
		<category><![CDATA[social networking]]></category>
		<category><![CDATA[twitter]]></category>
		<category><![CDATA[web development]]></category>
		<category><![CDATA[website]]></category>

		<guid isPermaLink="false">http://fivesparrows.com/blog/?p=430</guid>
		<description><![CDATA[A few years ago, standard SEO techniques such as on-page keyword densities and link-building programs were very effective in helping small business websites improve their rankings in the search results.  Today, however, optimizing your website using only standard techniques is just not enough – the search engines now evaluate a multitude of additional factors to<a href="http://fivesparrows.com/blog/2011/09/23/beyond-your-website-5-ways-to-improve-search-rankings/"> <br /><br /> (Read More...)</a>]]></description>
		<wfw:commentRss>http://fivesparrows.com/blog/2011/09/23/beyond-your-website-5-ways-to-improve-search-rankings/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Google&#8217;s Farmer Update: Why Great Web Content Matters</title>
		<link>http://fivesparrows.com/blog/2011/04/08/googles-farmer-update-why-great-web-content-matters/</link>
		<comments>http://fivesparrows.com/blog/2011/04/08/googles-farmer-update-why-great-web-content-matters/#comments</comments>
		<pubDate>Fri, 08 Apr 2011 16:00:55 +0000</pubDate>
		<dc:creator>Lauren Hobson</dc:creator>
				<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[content]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[search engine rankings]]></category>
		<category><![CDATA[seo]]></category>

		<guid isPermaLink="false">http://fivesparrows.com/blog/?p=422</guid>
		<description><![CDATA[By now you’ve probably heard of Google’s latest update to its search algorithm (referred to as the “Farmer” update or the “Panda” update) that was intended to knock low-quality “content farms” out of the top search rankings. Apparently, the update was successful in removing a number of annoying, low-quality content farm websites from popping up<a href="http://fivesparrows.com/blog/2011/04/08/googles-farmer-update-why-great-web-content-matters/"> <br /><br /> (Read More...)</a>]]></description>
		<wfw:commentRss>http://fivesparrows.com/blog/2011/04/08/googles-farmer-update-why-great-web-content-matters/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
	</channel>
</rss>

