What are the primary marketing channels that you use to promote your small business? Your website? Radio ads? Email Marketing? Social networking? In today’s world, it’s likely that you already use more than one channel to get your message out to the world. But – are you really reaching all of your potential customers? It’s
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Google has announced that Business Pages for Google+ are finally here! As with all things Google, if you want to stay relevant online, you really should pay attention when Google does ANYTHING new – especially because this is going to have an important impact on how people will find and connect with you online. You
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When you walk out the door each day, what items do you typically take along with you? Among other things, I’ll bet you take your keys, your wallet, and your cell phone, right? Today’s consumers typically keep their mobile phones with them at all times, and are using them for so much more than phone
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A few years ago, standard SEO techniques such as on-page keyword densities and link-building programs were very effective in helping small business websites improve their rankings in the search results. Today, however, optimizing your website using only standard techniques is just not enough – the search engines now evaluate a multitude of additional factors to
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In the January 2011 issue of Biz Talk, we gave you a little background on QR codes, and showed you five ways to use them to market your business (you can refresh your memory here). QR codes are catching on fast – a recent survey from Mobio revealed a 1200% increase in QR code usage
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