If your small business website was built a few years ago, you may be surprised to hear that it may soon be obsolete (if it’s not already). Big changes in digital marketing have affected how users access and use the web today, and new technologies have made many old-school websites inaccessible, unreadable, or completely unusable
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If you’re like many small businesses, you want to squeeze every last drop of value out of your website and online marketing activities. But do you know which initiatives are worth your time and money? Do you know the mistakes to avoid? Here are five tips to help you focus on where to put your
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In case you haven’t heard yet, last week Google announced a big change to its search algorithm, called “Google Plus Your World.” Basically, Your World combines social search (introduced in 2007) with personalized search (introduced in 2009) into a single algorithm that also includes relevant Google+ results. Google+ was designed to be the overriding glue
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